We Jaipur · Meta Ads Case Study | Adwenza
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Case study 06 / Meta Ads

Blanket purchases, beyond the impression.

We JaipurHome textiles & ecommerce
India
We Jaipur2.77×Reported purchase ROAS
We Jaipur supplied campaign reportActual campaign report

A purchase-focused Meta Ads record with spend, order count and attributed purchase value in one view.

Client
We Jaipur
Discipline
Meta Ads
Industry
Home textiles & ecommerce
Market
India
Performance snapshot
2.77×Reported ROAS
34Website purchases
₹1,59,661Purchase value · rounded

Headline figures: 01–31 Oct 2024. Platform-reported; not a guarantee of future results.

01 / The business context

Every project starts
with a business ambition.

For a product business, the useful question is not only how far a campaign travelled. It is how much was spent, how many purchases were recorded and what purchase value the platform attributed.

02 / Project focus

Three things that matter.

  1. Commercial focus

    Website purchases for blanket products.

  2. Reporting focus

    Use the account table totals rather than the rounded headline on the artwork.

  3. Review focus

    Keep a full October separate from the partial November reporting window.

03 / The supporting record

The work.
With the receipts.

Choose a record. Read its date range, inspect the screenshot and see the corresponding figures.

1 / 3 records
01–31 Oct 2024
We Jaipur · October 2024
Spend₹57,544.47
Website purchases34
Purchase value₹1,59,661.22
ROAS2.77×

How to read this: Source screenshots are labelled Blanket Products and were supplied under We Jaipur. Use the embedded dashboard dates and table totals: the November artwork incorrectly says October. September dates are clipped and November covers 18 days. No growth percentage is calculated across unequal windows.

04 / The takeaway

What the numbers tell us.

The October account table reports 34 purchases, ₹57,544.47 in spend and ₹1,59,661.22 in purchase value, with ROAS shown as 2.77. The 1–18 November record shows 60 purchases and 8.84 ROAS, but it is a different-length window—not a like-for-like monthly growth rate.
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