Google Ads · Meta Ads · Performance
We run paid search for two kinds of business: those who need qualified enquiries and those who need orders. Different campaigns, different metrics — same rule. Every rupee is traceable to something that happened in your business.
No contract to see the audit. You keep the account either way.
01 A clear plan before more ad spend.
02 Tracking tied to real enquiries.
Brands we run ads for
India · Switzerland · USA — lead generation and ecommerce, on Google and Meta.
Daawat
GoFitness Nutrition
ISFT College
Livspace
Ova Fertility
Career Launcher
Wylde Grey
True and TrustedOur Work
The accounts where paid search does the heavy lifting — Shopping & Performance Max for ecommerce, lead generation for services, YouTube for brand.
One of the world’s best-known basmati brands. For Europe we ran a large-budget awareness push on YouTube and Meta — and the reach and recall numbers came back really strong.
Protein waffles and functional snacks from Switzerland. Google Shopping with Performance Max at the centre — the account holds a consistent 6–7× ROAS in euros.
Fashion and interior design programmes. We manage Google Ads and Meta Ads through the admission season, converting campaigns into seats filled with the right students.
The whole digital journey, end to end — Google Ads, Meta Ads, SEO, website, social and content — one team accountable from first click to booked consultation.
CAT, CLAT and IPMAT admissions run on a short window. Meta lead campaigns, Google Ads lead gen and organic social deliver a steady flow of qualified enquiries.
A premium cosmetics brand in the USA. Google Ads with Shopping campaigns at the core — the store holds a 5–7× ROAS with a steady volume of sales.
Interactive budget calculator
Move the sliders — the maths updates instantly. No email needed to see the answer.
This is arithmetic, not a forecast. It shows what your own assumptions add up to. Real accounts move with season, competition, creative and how fast your team follows up — which is exactly what the audit is for.
Proof, not promises
Screenshots straight from client Google Ads accounts — lead generation on one side, ecommerce sales on the other. Swipe through the months, tap any screen to zoom.
Why screenshots? Because anyone can write “10× ROAS” on a website. On the call we open the live dashboards and walk you through the same screens.
What you get
Tap any item to see what it covers. If your account needs it, it is in the retainer — nothing sold separately.
Structure, negatives, bidding and budgets rebuilt around real buyer searches.
Buyers separated from browsers — and budgeted accordingly.
Written for the offer, tested against real conversion data.
Built or rebuilt so the page keeps the promise the ad made.
GA4 + GTM done properly, with offline conversions where sales close off-platform.
Feed hygiene, titles, labels and product-level bidding.
Daily checks in the first weeks, then a steady cadence.
Quietly stops budget leaking into irrelevant searches.
Enquiries, CPL, revenue and ROAS — reconciled with your CRM.
What changed, what it did, what we are testing next.
How we run it
The same sequence on every account, at every budget — audit first, scale last.
We open the account before quoting anything — you get the honest read first.
Campaigns rebuilt around buying intent, with negatives and bidding done properly.
The landing page is built or fixed alongside the ads, so the click has somewhere to convert.
GA4, GTM and call tracking wired before scale — every rupee traceable.
Budget moves to what returns. The losers get cut, not defended.
Client Voices
Four client perspectives on the partnership, communication and support behind the work. Choose a story and press play.
Management fees
Management fee only — your ad spend goes to Google and Meta directly, on your own billing, in your own account.
One platform, one clear objective. For accounts under a modest spend that need the fundamentals right first.
Best for accounts starting out or restarting
The full paid search engine: search, shopping and remarketing, with the landing pages and tracking behind them.
Best for lead gen and ecommerce accounts scaling up
Multi-country or multi-brand accounts where budget, feeds and creative all need managing in parallel.
Best for international and high-spend accounts
Multi-brand groups, marketplaces, or a one-off audit with no retainer attached — tell us the situation and we will quote it honestly.
Who runs your account
Your campaigns are not handed to a junior once the contract is signed. The people who audited the account are the people who run it — and the people who answer the phone when something looks wrong.
Owns the brief and the creative direction — and makes sure the landing page keeps the promise the ad made.
Runs the accounts and the analytics. He will tell you a channel is not worth your money before you spend it.
We will quote it plainly either way — a flat monthly management fee or a percentage, whichever is fairer for the size of the account. What we will not do is take a percentage and then quietly benefit from you spending more than you need to.
Structural fixes and wasted-spend savings usually show in the first two to three weeks. Meaningful trend data on cost per lead or ROAS takes a full cycle — typically six to eight weeks, longer if the sales cycle is long.
You do. Always. We work inside your Google Ads and Meta accounts under your billing, so if we ever part ways the history, the learning and the data stay with you.
Yes. We run campaigns in Germany and across the EU alongside our Indian clients, including brand and shopping work for FMCG and ecommerce. Currency, language and time zone are handled on our side.
Then we will say so before touching the bids, and we can build the page — it is the same team. There is no point optimising traffic into a page that was never going to convert.
Read access to your ad account and analytics, and twenty minutes to explain what a good customer looks like. That is enough for the audit; everything else comes after.